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About AMZE Studio.

A remote design and software studio, founded by S. A. Sahir and designing signs since 2015. We work with sign companies and small businesses in the US and worldwide. Services are provided by AMZE Studio (SMC) Pvt Ltd.

30 yearsof craft.

Founded by S. A. Sahir after thirty years in professional graphic design, AMZE Studio puts brand identity, sign design and software under one roof: from corporate branding and ADA signage to the apps makers use around the world. His son Moazzam Shahid runs SignTik, our social media and SEO team.

Our mission

To give businesses and makers design, tools and digital work that is accurate, clear and ready to use from day one.

Our vision

A studio where design and development sit at one table, building specialized products on modern, dependable technology.

Who you work with

S. A. Sahir

Founder & Lead Designer · AMZE Studio

Thirty years of graphic design, brand identity and print, and sign design since 2015. Leads the Sign Desk and designs SignAcctPro and the AMZE apps.

Moazzam Shahid

CEO & Social Media Expert · SignTik

Runs SignTik: content plans, reels, posts and carousels, Google Business Profile and SEO, and the day-to-day contact with clients.

The founder

S. A. Sahir: thirty years of design, built for the people who make signs.

S. A. Sahir has spent thirty years in graphic design: logos and brand identities, print, and since 2015, signs. His work sits where design meets fabrication, so the drawings he sends are drawings a shop can build: true sizes, real materials and clear notes for the installer.

Most of his sign work happens behind the scenes for sign companies. Storefront and channel letter drawings, monument and pylon signs, wayfinding packages, and ADA room signs with raised text and Grade 2 Braille. He works from the 2010 ADA Standards the way a fabricator does, because a sign that fails inspection has to be made twice, and the shop pays for both.

That same experience led to software. He designed the free Braille Translator and ADA Sign Maker so anyone can check Braille and layout before a sign goes to production. He built a family of grid and color apps for knitters, crocheters and other makers. And he created SignAcctPro after seeing how many sign shops still quote on paper, keep their books in a second program and chase approvals by phone.

“Good design is the part the client sees. Accurate drawings, fair prices and steady follow-up are the part that keeps a sign shop in business. I try to get both right.”
S. A. Sahir

Areas of expertise

  • Brand identity and logo design, from first sketch to full brand guide
  • Sign design and shop drawings: channel letters, cabinets, monuments, pylons and wall graphics
  • ADA signage: tactile text, Grade 2 Braille, mounting heights and pictograms
  • Wayfinding plans for offices, clinics and campuses
  • Software and app design for sign shops and makers

He writes the AMZE guides on pricing, ADA rules and running a sign shop.

What we make.

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